Case Study

World Vision and Partners Implement Innovation & Operations Research Project in Rural Afghanistan

  • Provided By: World Vision
  • June 6, 2014

This four-year project (2008-2013) tested the innovative use of mobile technology by community health workers (CHWs) within a broader community-oriented approach to improve care-seeking behavior and use of services by pregnant and postpartum women, their families and communities.

The Challenge

In war-torn Afghanistan, rates of maternal mortality (460 per 100,000 live births) and neonatal mortality (25 per 1,000 live births) are among the highest in the world, according to the World Health Organization and to Demographic and Health Surveys. Women have limited access to maternal and newborn care services, linked to geographic barriers, security problems, and cultural concerns about women leaving home without a male companion and women receiving care from male health workers. Despite investments to improve quality of maternal and newborn care in health facilities, women commonly deliver at home and fail to access health care, even when faced with danger signs.

Programmatic Context

World Vision and its partners designed a mobile health innovation and implemented a research study in Herat Province, Afghanistan, nested within the broader Better Health for Afghan Mothers and Children (BHAMC) project, which aimed to improve maternal, neonatal, and child survival. BHAMC reached 36,200 children under five years old and 45,250 women of reproductive age in 74 villages across four districts of Herat. An important component of the strategy was enlisting a network of CHWs and community leaders to: strengthen linkages of households and communities to health posts, hospitals, and skilled providers; improve health behavior; and provide basic lifesaving care within the home and community using Home Based Life Saving Skills (HNLSS).

Innovative Interventions Tested

The study tested the feasibility, applicability, and effectiveness of CHWs using the HBLSS modules on a mobile phone instead of standard paper materials to facilitate counseling and referrals as part of the comprehensive maternal and newborn care approach. The mobile phone intervention was introduced in five remote villages of Karukh District, with five other villages in the same district serving as comparison sites. A total of 10 CHWs working in male-female teams to make home visits culturally acceptable (one  pair per intervention village) received mobile phones loaded with airtime an  an application to facilitate counseling and  referrals.

World Vision worked with the software consultancy firm Dimagi to adapt its software application CommCare™ and develop two counseling modules for CHWs based on HBLSS —one for antenatal care and one  for postnatal care. The modules were developed in Dari, the local language, in visual and audio formats. The project also set up a database at the BHAMC office and at World Vision headquarters to access the data in real time.

The BHAMC project worked with Operations Mercy in Kabul on the adapted HBLSS, which was renamed as Birthing Life Saving Skills (BLISS) (http://www.mercy. se/en/projects/afghanistan/bliss-national-program). BLISS content was the same as in the HBLSS Training Manual but with the replacement of the term “home-based” with  “birthing.” This also enabled the training of health workers in health facilities. The training targeted mainly female CHWs but the module also helped train and engage men to support CHWs in HBLSS.

When CHWs visited pregnant women, they used the mobile phone application to facilitate discussions about maternal and newborn health issues. After the CHWs discussed specific actions with the pregnant women, they uploaded information about the women’s pregnancies to the mobile phones for record- keeping, reporting, and follow up. When a woman went into labor, the CHWs made a referral call linking the woman’s family with a skilled provider at the nearest facility.

Research Methodology

The study used a pretest/posttest design with baseline (2010) and endline (2012) household surveys, with Institutional Review Board clearance, in the five intervention (mobile technology application with HBLSS content) and five comparison (HBLSS paper materials) sites. All intervention and comparison sites were part of the comprehensive maternal and newborn care approach. Both surveys had a total sample size of 206 mothers of children aged 0 to 23 months (103 each from intervention and comparison sites). In addition, focus group discussions were conducted in February 2013 with seven CHWs and eight  Shura  (village health committee) members from  the  intervention area. Chi square test statistics were used to analyze changes that could be associated with using CommCare with HBLSS. Heightened security challenges resulted in study limitations including implementation delays, small sample sizes, and a limited follow-up period.

Research Findings

After 20 months of implementation, mothers in the intervention areas were significantly more likely than mothers in the comparison areas to have developed a birth plan (76%  vs. 63%);  to have  had  at least one antenatal care (ANC) visit (73%  vs. 53%);  and  to know at least two danger signs during  pregnancy (71%  vs. 58%). In addition, mothers in the intervention group were significantly more likely than mothers in the comparison group to have had a CHW coordinate referral to a facility (17%  vs. 5%).  A higher proportion of mothers in the intervention group than in the comparison group also delivered in a facility (58%  vs. 47%), but  the  sample size  was too  small to detect statistical significance.

Focus group discussions with CHWs and Shura leaders revealed that use of mobile technology supported and improved the  quality of CHWs’ work:

  • CHWs noted that it was easy to use the mobile phone and to engage mothers during counseling sessions. This enhanced knowledge transfer because the mothers were enthusiastic to hear the voice messages and to learn directly from the visual messages on the CHWs’ phones.
  • CHWs used the mobile phones to coordinate delivery of needed medical supplies, especially during winter months when regular delivery is difficult. The CHWs also used mobile phones to follow up on health emergency cases that they had referred to facilities, which reinforced mothers’ trust and confidence in the  CHWs  with mobile phones.

In sum, study findings indicate that mobile technology supports CHWs in their daily activities of coordinating referrals and interacting with and counseling clients in remote communities, which enhances the credibility of CHWs with clients. The data also indicate that mobile technology can improve health knowledge and behaviors of clients, including knowledge of pregnancy danger signs, development of birth plans, and promotion of ANC visits, and can potentially increase deliveries at facilities.

Recommendations and Use of Findings

Using mobile health technology to enhance communication within a family-focused, maternal and newborn health care approach is a promising strategy for addressing geographical and cultural barriers that impede access to basic health care services in Afghanistan and similar  post-conflict settings.  Findings from this pilot study demonstrate that equipping CHWs with a locally customized mobile application for counseling and  referrals is feasible, affordable, and  highly acceptable among rural Afghan  women and  that  it improves their  health knowledge and  behavior. The particular mobile application used in this study combined the functions of a job aid, communication tool, and monitoring system, which can improve multiple aspects of an intervention that seeks to improve demand for maternal and newborn health services. The monthly expense to operate each mobile phone (for both Internet connection and voice calls) was very low (about US$2/month).

The newborn health and postnatal care areas show persistent challenges in the application of HBLSS, and  subsequently are  in need of further research. Mounting evidence seems to point to adapting existing content that is focused on promising community approaches to mobile technology platforms to improve the  role of CHWs  and  communities in facilitating  behavior change. World Vision’s MOTECH Suite  ( provides nutrition modules for growth monitoring and promotion and Positive Deviance (PD)/Hearth, which have  been rolled out  in Sri Lanka and  Indonesia.

This initiative was the first in Afghanistan to use mHealth to strengthen health programs, catalyzing subsequent efforts including the Maternal and Under-5 Nutrition and Child Health  Project (MUNCH), funded by the  Canadian-led Muskoka Initiative, in the  three provinces of Herat, Badghis, and Ghor. In addition, World Vision is using this experience to strategically align mHealth across a wide range of programs, leveraging new and existing collaborations and public-private partnerships at the global level. In several countries, World Vision is integrating mHealth into existing health programs with Ministries of Health, is in related dialogue with national telecommunication regulators, and has forged or is in process of negotiating agreements with mobile network operators.


  • This project trained and supervised a very small number of CHWs; expanding the project will require careful documentation of the design and process of training and supervision of CHWs, including costs.
  • Harmonizing CommCare™ data with the district-level health information system is another consideration for further expansion of the model. CHWs reported that they were able to use the application to upload information to the central database. However, the added value of having real-time information as opposed to paper-based data at the end of the reporting period is not clearly known.
  • Similar studies with larger sample sizes and that include cost analysis should be conducted to build more evidence on the value of using  mobile technology in community health promotion strategies, especially in post-conflict settings.
Case Study:

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